Engagement

The Problem: Inventory-supply and advertising are not in sync. For national brands, a single advertising campaign often fails to take into account specific inventory at each location. This has [...]

When we talk to clients about social media they usually talk about Facebook, Twitter and Instagram, but depending on the brands goals the real opportunity could be on Pinterest. Pinterest is the [...]

The daily deal business has changed a lot over the past few years. While it’s true that consumers still want to save a few bucks (perhaps more than ever), they’ve largely abandoned the model of [...]

The 2013 @Rock_Hall induction ceremony was a star-studded event celebrating this year’s inductees, Albert King, Randy Newman, Lou Adler, Quincy Jones, Public Enemy, Donna Summer, Heart and crowd [...]

What I heard with my eyes My first experience with @TedxHollywood was a great one. Ken Hertz, partner of Hertz & Lichtenstein Media Law put together an impressive event with his own Rolodex. [...]

Engaging on Facebook is one of the best ways to grow your Facebook fan base. The more activity on your page, the more people will be talking about you and the more you will attract. Facebook [...]